Match Real Estate Consulting strengthens its development segment with Augusto Homem de Mello

Match Real Estate Consulting has strengthened its leadership structure with the appointment of Augusto Homem de Mello as Head of Investment & Developments. This strategic decision comes at a time of strong growth for the company and reflects the increasing importance of the new developments segment within its business.

With more than two decades of experience in the Portuguese real estate sector, Augusto Homem de Mello is a highly recognised professional with an established track record in investment, property development, marketing, sales and business development. Throughout his career, he has held leadership positions at companies including RE Capital, Mexto Property Investment, Bondstone, ECS Capital, Onyria Golf Resorts and Amorim Turismo. He has been directly involved in the structuring, launch and commercialisation of leading residential and tourism projects, as well as in attracting investment and defining positioning strategies for some of the most relevant developments in the Portuguese market.

For Miguel Freitas, co-founder of Match Real Estate Consulting, this appointment represents a natural step in the company’s evolution: “Match Real Estate Consulting is currently at a very important stage of consolidation and growth. In recent years, we have significantly strengthened our activity with property developers and taken on an increasingly strategic role in the launch, positioning and commercialisation of new residential developments. Augusto Homem de Mello’s arrival allows us to further enhance this capability, bringing to the team unparalleled experience in real estate investment, development and business growth.”

Augusto Homem de Mello also highlights his enthusiasm for this new challenge: “Match Real Estate Consulting has managed to build a strong and distinctive brand in the market in a very short period of time, a remarkable achievement resulting from a clear business vision, strong commercial capabilities and close relationships with the sector’s key players. Joining this project at such a critical time of sectoral and technological change is naturally very exciting and motivating, and I look forward to contributing to strengthening Match Real Estate Consulting’s presence among developers, investors and strategic partners.”

Match Real Estate Consulting’s Growth Journey

The appointment of Augusto Homem de Mello follows a consistent growth trajectory for Match Real Estate Consulting. Since 2025, the company has increased the size of its team by 75%, strengthening strategic areas such as sales, legal, investment and business development. This growth reflects increased activity, an expanding project portfolio and closer engagement with the property development sector.

Technological innovation also continues to play a central role in the company’s strategy. Match Real Estate Consulting currently has two digital avatars supporting its back-office operations and is preparing to launch an intelligent chatbot on its website in the coming months.

With this strategic reinforcement, Match Real Estate Consulting aims to consolidate its position as a leading partner for property developers and investors, expanding its involvement across the sector’s entire value chain – from identifying opportunities and defining the product to the commercialisation of assets.

A Strategy Focused on Growth and Specialisation

Founded in 2023 and specialising in the prime residential segment, new developments and real estate investment assets, Match Real Estate Consulting has established itself as one of the leading boutique agencies in the Portuguese real estate market, recording an average annual growth rate of 40%.

In 2025, new developments already accounted for 47% of the company’s business, reflecting an increasingly strong focus on relationships with property developers and on supporting projects from the early planning stages through to commercialisation.

This growth is also underpinned by a clear regional strategy, with a strong presence in Lisbon, Oeiras, Cascais, Estoril and Comporta. In these locations, Match Real Estate Consulting stands out for its expertise in the commercialisation of luxury apartments, investment properties and new developments, as well as for its established network of contacts among buyers, investors and property developers.

At the same time, the company is exploring opportunities in other regions of the country, particularly Porto, in response to the market’s dynamism and growing demand for distinctive residential projects.

Project Pipeline Strengthens Market Positioning

Match Real Estate Consulting’s focus on the new developments segment is also reflected in its current project pipeline. Among the highlights is Parklane Lisbon, an exclusive residential development comprising just 11 luxury apartments, ranging from one- to four-bedroom units, located on the prestigious Rua Castilho.

Set in one of the capital’s most sought-after areas, this development stands out as one of the most distinctive residential projects currently underway in Lisbon, further strengthening Match Real Estate Consulting’s positioning as a strategic partner in the development and commercialisation of high-quality projects.